I had the good fortune this week to attend the 2009 Masters of Business Online conference in Indianapolis, Indiana. This event is hosted by one of our peers in the industry, Evereffect. The President of Evereffect, Jim Brown, did a tremendous job of scheduling outstanding speakers and visionaries from the Indianapolis area to speak. If you haven't attended MBO in the past, make sure to do so next year.
Over the course of the day, I watched a great presentation from the CEO of Brandswag, Kyle Lacy, on the importance of social media. I had the opportunity to hear Jon DiGregory, Founding Partner of Cantaloupe, talk about video production and how it is evolving for the web. Another particularly interesting presentation was from the Founder of Slingshot SEO, Jeremy Dearringer, on how creating inbound links to your site is so important to your search ranking.
While each presentation during the day was about a different area, all of them had one particular theme that stood out time and time again...COMMITMENT.
You see, when you talk about organic search engine optimization, social media marketing or your overall Internet marketing strategy, one thing is always consistent; you need commitment.
I have blogged about this in the past. We have witnessed this over and over again with our clients. The more they commit, the better success they have. We can create the best Internet marketing plan for you, but if you don't commit to it, you will ultimately limit your own success.
If you think about this scenario, it is the same with so many things in life. Take for instance, weight loss. You can hire the best trainer to create a fantastic workout plan for you, however if you don't commit to the program, you will have little chance for success.
Even though each of my fellow Internet marketers had their own stories and products, each of them continually preached about one ever important thing...commitment.
Before you are ready to dive into your next web project make sure you ask yourself one important question.
Are you ready to commit?
Over the course of the day, I watched a great presentation from the CEO of Brandswag, Kyle Lacy, on the importance of social media. I had the opportunity to hear Jon DiGregory, Founding Partner of Cantaloupe, talk about video production and how it is evolving for the web. Another particularly interesting presentation was from the Founder of Slingshot SEO, Jeremy Dearringer, on how creating inbound links to your site is so important to your search ranking.
While each presentation during the day was about a different area, all of them had one particular theme that stood out time and time again...COMMITMENT.
You see, when you talk about organic search engine optimization, social media marketing or your overall Internet marketing strategy, one thing is always consistent; you need commitment.
I have blogged about this in the past. We have witnessed this over and over again with our clients. The more they commit, the better success they have. We can create the best Internet marketing plan for you, but if you don't commit to it, you will ultimately limit your own success.
If you think about this scenario, it is the same with so many things in life. Take for instance, weight loss. You can hire the best trainer to create a fantastic workout plan for you, however if you don't commit to the program, you will have little chance for success.
Even though each of my fellow Internet marketers had their own stories and products, each of them continually preached about one ever important thing...commitment.
Before you are ready to dive into your next web project make sure you ask yourself one important question.
Are you ready to commit?
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