Social Media in Indianapolis has just taken off in the past three months. The local marketers and Internet geeks have been at it for a while, but the other guys have caught on. I first heard local weathermen, radio DJs, and even Bob & Tom talking about starting a Twitter account a couple of months ago.
Several Indianapolis celebrities are using Twitter to its full potential. The always trying to be funny meteorologist @PaulPoteet, from the Indianapolis ABC affiliate RTV6, caught on a little earlier than most and really gets how to use social media in Indianapolis. He posts Indianapolis weather updates, funny thoughts, personal videos, and RT's (retweets) other Twitter weather updates from around the State of Indiana. I sent a message (tweet) on Twitter to Paul Poteet about hail in Fishers and he sent a message back saying, "thanks for the tip Kevin...I used it in TV Land this morning." My weather update was used on the news broadcast?!? How cool is that? This little bit of social media effort has changed my viewing habits when watching the Indianapolis news.
So who do you think my favorite weatherman in Indianapolis is? The social media Indianapolis weatherman king . . . Paul Poteet.
Let's translate this to social media for Indianapolis business:
- Who do you want your customers favorite Twitter supplier to be? The other guy or you?
- Who do you want your potential customers to begin conversations with? The competitor using social media in Indianapolis?








