By now, you've likely created a Facebook page promoting your business as a part of your web based strategy. You are also likely running several promotions for your business. You've been making countless posts on your site and your social media community of choice, trying to turn your latest promotion into a revenue generating machine. The problem is that, as you develop fresh new content, sometimes creating your promotion gets lost in the multitude of posts.
The good news is there are easier ways to make your promotion more promininent that should yield higher longterm results during the lifespan of your latest goal. Facebook has an application that utilizes Facebook Markup Language (FBML) which allows you to create custom HTML-based code and place it in tabs and boxes to feature on your Facebook page. I don't want to lose you in the details, so here's an example.
The good news is there are easier ways to make your promotion more promininent that should yield higher longterm results during the lifespan of your latest goal. Facebook has an application that utilizes Facebook Markup Language (FBML) which allows you to create custom HTML-based code and place it in tabs and boxes to feature on your Facebook page. I don't want to lose you in the details, so here's an example.
Creating a custom tab has many benefits, including:
- Constant exposure to your clients and fans
- A marketable item on one of the most widely used social communities
- Creating a call-to-action on your Facebook page
- Capturing your audience in effective social media marketing
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